As the democratically-elected government took the office in 2015, Myanmar has continued its economic reforms to attract more investments. Bureaucracy reforms and a number of economy packages have been rolled out aiming to develop a market-oriented system in Myanmar.
Myanmar’s economy is mostly supported by service sector with around 46% contribution, followed industry (28%) and agricultural (26%). Agricultural processing, manufacturing, construction and transportation are also considered as supporting drivers of Myanmar’s economy.
Myanmar implemented a new investment law in April 2017 to consolidate and merge the 2002 Foreign Investment Law and the 2013 Myanmar Citizens’ Investment Law which address the playing field of local and foreign investors.
Market Research Myanmar helps multinational corporations with the identification of profitable growth strategy within the industry in Myanmar cities. We also help foreign companies to understand 'what's beyond Yangon'. Our typical engagements range from market entry strategy, competitive benchmarking, channel model identification, market opportunity assessment, M&A and partner due diligence - just to name a few.
Market Research Myanmar is a leading marketing strategy consultancy trusted to deliver better results in Myanmar and the rest of the Asia Pacific region. Affiliated with Asia-focussed consultancy, we provide market research and strategy recommendations to clients so they may grow their businesses. We have helped multinational clients understand the Burmese economic landscape by delivering comprehensive market entry and growth strategy services. Some of these services include market sizing, competitor profiling, customer segmentation, site selection, and evaluation of investment partners.
We get our hands dirty during fieldwork so that we can interpret, analyze, and strategize based on solid information. This approach has earned us many client recommendations and a repeat engagement rate close to 90%.
Our Myanmar project experience focuses on what the country needs the most, infrastructure: energy, oil & gas, utilities, automotive, chemicals, machinery, heavy equipment, construction, mobile telecom, & medical devices. We aim to provide clients with the data, insights, and roadmap necessary to enter Myanmar and quickly grow their business.
By Market Research Myanmar | Posted February 6, 2018
Asia Pacific General Manager
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